Enriching the customer experience will help you get more positive reviews on trusted travel websites and boost your establishments desirability. Fill it with information that’s relevant and adds value to their stay. Take advantage of the fact that almost all your guests will see this page. You can even give your customers the ability to leave a review on popular travel websites. Based on the timeline of the guest’s stay, showcase special events, offers and loyalty promotions. For example, your WiFi landing page can also push relevant content to your guests. Try optimizing that initial point of contact and make it both memorable and functional. You might not think that customized WiFi landing pages are that significant in the grand scheme of things, but it’s one of the first points of interaction between your guests and your establishment-after all, the first thing that most guests want is your WiFi password. TripAdvisor reports that 74% of travellers see free WiFi as an influential amenity when they’re booking an accommodation. We’ve listed a few simple ways you can connect your customers to your hotel or resort and create unforgettable experiences: Technologies like IoT (Internet of Things) enabled devices and NFC (Near Field Communication) are becoming mainstream and have the potential to create efficient, connected and personalized moments for your guests that are bound to boost your Net Promoter Score (NPS). The Deloitte report, 2018 Travel and Hospitality Industry Outlook, echoes this sentiment.
Technology has also conditioned the modern customer’s expectations-they expect immediate satisfaction and to have a sense of control.Įven though the hospitality industry is primarily service-oriented, it needs to use the latest technology to create the best customer experiences. Customers expect to be pampered and have everything taken care of. Gone are the days when you could just add an HD television and a minibar in a hotel room and call it a day. The hotel industry has undergone multiple makeovers in the past decade.
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